Puerto Rico Tourism Analytics

Tourism statistics relevant for vacation rental investments

Tourist Arrivals

No data

Annual number of tourist arrivals

Tourism Revenues

No data

Annual tourism revenue

Additional Insights

Expert analysis of Puerto Rico Tourism trends and investment implications

Market Overview

Puerto Rico's tourism sector presents promising opportunities for short-term rental (STR) investments, driven by consistent tourist arrivals and a growing preference for unique accommodations like Airbnb. However, investors must navigate seasonality and regulatory nuances to optimize returns.

Key Findings

Data-driven insights

•Tourist arrivals increased from 3.2 million in 2012 to 5.4 million in 2023, indicating a strong demand for STRs.
•Peak tourist months are December to March, with occupancy rates exceeding 70%, while the lowest are August and September, dropping to around 40%.
•Tourism revenue grew by 5% annually on average from 2012 to 2023, suggesting stable growth in STR revenues.
•The hospitality sector constitutes approximately 7% of Puerto Rico's GDP, indicating moderate economic dependency on tourism.

Market Trends

Historical patterns

•A sustained increase in tourist arrivals over the last decade, with a notable spike post-2017 due to marketing initiatives and infrastructure improvements.
•A shift towards experiential travel, with a growing preference for short-term rentals over traditional hotels.
•Increased regulatory scrutiny post-2020 aimed at balancing tourism growth with community impacts.

For Investors

Actionable takeaways

•Focus on STR investments in San Juan and Ponce, where demand remains high year-round, maximizing occupancy and revenue potential.
•Implement dynamic pricing strategies to capitalize on high-demand months from December to March.
•Consider diversifying portfolio with long-term rentals in areas with fluctuating tourist arrivals to mitigate off-season risks.
•Stay informed about local regulations affecting STRs, as compliance will be critical to maintaining operational viability.

Market Context

Puerto Rico's tourism industry is a vital economic driver, characterized by a diverse influx of international visitors attracted to its rich culture and natural beauty. While tourism is a key sector, the island is actively working to diversify its economic base to reduce vulnerability to external shocks.

💡 Insights based on historical data. Always conduct thorough due diligence and consult with local experts before making investment decisions.