Jordan Tourism Analytics

Tourism statistics relevant for vacation rental investments

Tourist Arrivals

No data

Annual number of tourist arrivals

Tourism Revenues

No data

Annual tourism revenue

Additional Insights

Expert analysis of Jordan Tourism trends and investment implications

Market Overview

Jordan's tourism industry presents a solid opportunity for short-term rental (STR) investments, driven by rising tourist arrivals and stable revenue growth. However, investors must navigate regulatory complexities and seasonality to optimize returns.

Key Findings

Data-driven insights

•Tourist arrivals have grown from 3.8 million in 2009 to 5.5 million in 2023, indicating a strong demand for short-term rentals.
•Peak seasonality occurs between March and May with a 30% higher occupancy rate compared to the rest of the year.
•Tourism revenue has increased by 4% annually on average, suggesting a stable income stream from STRs.
•The tourism sector contributes approximately 14% to Jordan's GDP, highlighting a potential economic vulnerability to external shocks.

Market Trends

Historical patterns

•Consistent annual growth in tourist arrivals, with a projected increase to 6 million by 2024.
•Shift towards cultural and eco-tourism, attracting a diverse tourist demographic.
•Increased digitalization and online booking trends, boosting Airbnb's market penetration.

For Investors

Actionable takeaways

•Invest in properties in Amman and Petra, where tourist demand is highest, for optimal STR returns.
•Diversify rental strategies to include long-term leases during off-peak months to manage seasonality risks.
•Stay abreast of regulatory changes, as the Jordanian government has been tightening STR regulations to protect local businesses.
•Consider eco-friendly and culturally themed properties to align with growing tourist preferences.

Market Context

Jordan's tourism industry is a crucial economic pillar, supported by its rich cultural heritage and strategic Middle Eastern location. While growth remains strong, investors must be mindful of geopolitical tensions and regulatory shifts.

💡 Insights based on historical data. Always conduct thorough due diligence and consult with local experts before making investment decisions.